9 Reasons to have Good Presentation Skills in the Workplace
A post from our Presentation Skills blog
Written by Ashley Andrews
Many people underestimate the importance of presentation skills in the workplace, especially if they don't have duties that involve public speaking or networking.
They just don't realise how difficult and nerve racking preparing for and delivering a presentation can be, and how training in the field can help.
Presentation skills require some time, effort, and practice to develop, but they can have a really positive impact on your career.
Employers often value people with good presentation skills rather than people without them.
If you add this to your skill set, you'll increase your chances of gaining good employment and having a great career. Let's look at 9 occasions that its important to have good presentation skills within the workplace
You'll have a bigger impact on your prospective employers if you give a small presentation showcasing your skills, experience, and expertise during the interview process.
Most modern employers encourage this and some will ask you to offer a presentation directly.
If you have good presentation skills, you can explain how much value and skill you'll bring to the company in a clear and organized manner.
You will also showcase your presentation and communications skills, which will increase your chances of getting hired by them.
Presentations are common during meetings.
Sometimes team members give presentations to provide solutions, while at others, team leaders give presentations while discussing goals and targets; in some cases presentations are used to highlight a team member's achievements and acknowledge them.
Meetings can become dull and boring quickly if the presentations aren't properly organized or delivered well.
If you're good at presentations, you'll know how to keep your audience engaged and interested during the session and ensure the meeting stays on track.
3. Sales Pitches
It's not easy to convince the customer to convert and invest in your product.
Modern customers are harder to impress because they have free access to all the information through the Internet.
You need to deliver a truly impressive sales pitch in order to reassure them and provide all the information they need to know.
A well-organized and delivered presentation will have an impact on them and help them make the right purchase decision. A good sales pitch with well-designed slides and an eloquent presenter improves your chance of getting customers.
4. Conferences and events
Presenting at conferences and events can be daunting, especially if you're not confident in your presentation skills.
You face a number of influencers, executives, guests, and people of note when you give presentations or speeches in such events.
It's a good idea to polish your skills and learn how to be confident in such situations. That will have a bigger impact on your audience and help you achieve your goals.
Well-planned and straightforward presentations with great speakers will hold the audience's attention and be memorable, which can benefit you in the long run.
5. Networking and establishing connections
Presentation skills can help you establish connections with industry influencers and other such important people.
You can speak at networking events, deliver a personal sales pitch or business proposal, or get into discussions with these important people and establish connections. Presentation skills don't just improve your public speaking ability, but also help you communicate better on a one-on-one basis.
That can help you build good business relationships and establish a strong foothold in the industry.
If you speak well at networking events and conferences, it will help you develop a good reputation in the industry, because it's a great way to impress the influencers that are present.
A good reputation won't just bring in more opportunities to speak, but also help you develop your personal brand and spread your influence.
You'll change from being an industry novice or new comer, to an industry authority and expert. That can have a positive impact on your career and improve your future job prospects.
When you are training people, you want them to retain information and focus on what you teach.
Unfortunately, it's not easy to retain focus, especially if you don't provide the knowledge in an interesting and straightforward manner.
Good presentation skills will help you create short and informative presentations. They will catch the attention of your trainees and retain them instead of overwhelming your audience.
If you want your staff or team members to be productive, knowledgeable, and well-informed, you need to make sure you create good presentations and deliver them well.
8. Relationships with customers
Excellent presentation skills can help you establish a good relationship with your customers as well.
If your presentation during a sales pitch is poor, customers won't trust your information and believe that you don't know much about the product or service. That can damage your long-term relationship with the customer because they will distrust your ability and knowledge.
If your first presentation to them is eloquent, informative, and concise, they'll trust your skills and ability and come to you if they need advice in the future. This trust can help you retain a solid customer base that will stick with you through turbulent times because they believe in you.
A positive relationship with a customer can help your company grow and thrive.
9. Online or telephone communication
Don't underestimate the value of presentation skills in this era of digital communications. They're just as relevant now as they were before, if not more so.
Most modern businesses conduct meetings through the Internet and phone lines over large distances. You need to make sure you deliver all information in a well-organized and concise fashion.
Your audience can view the presentations through cloud-based software programs and listen to what you have to say through the video conferencing programs, which shows that presentation skills aren't going to become obsolete anytime soon.
Presentation skills can make or break your career, so it's a good idea to pay attention to them and develop them well. These skills can have an impact on your personal and professional life, help you communicate well with others, and ensure you create a good impression on people you speak with.
All of these advantages make learning presentation skills worth your while.
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