Why Do We Need Presentation Skills?
A post from our Presentation Skills blog
Written by Ashley Andrews
Everyone has to give presentations at some point in their lives, whether they're a student at school, an intern in their first job, or a professional.
Presentations are a great way to get your point across and ensure your audience understand what you're trying to say.
Presentations can be useful in a number of circumstances, which is why it's a good idea to learn how to perform them well.
For example, some companies might require you to give a presentation during the recruitment process in order to explain your skills, qualifications, and experience better.
Or you might have to give your prospective customer a presentation explaining the merits of your product or service.
Good presentation skills can be an excellent addition to your repertoire. Here are some reasons why you should consider incorporating delivering good presentations into your skill set:
1. Build your public speaking skills
When you learn
presentation skills, you also learn better public speaking skills.
You're more confident in your ability to speak to others and explain your point to a large audience.
The improvement in public speaking also has an impact on how well you converse on a personal level. You'll be more articulate and will be able to express yourself better in social situations, which can help you network and add more connections and clients.
Being confident in your interactions and in public speaking can have a big impact on your professional life.
2. Impressing senior management
Great presentation skills are both visible and impactful, and everyone that witnesses these skills in person immediately responds to it.
If you have great presentation skills, you can impress your senior management, colleagues, and even business associates, which can have an impact on your career.
A lack of presentation skills might actually hold you and your career back, as you might not leave a positive impression on the senior management.
Great presentation skills can help you lead your team and offer the right guidance during projects, meetings, and tasks.
You can explain goals, assignments, and expectations better through a presentation and get more work done.
Great presentation skills also mean you can communicate with your team well and can help them understand what's expected from them. Good communications between leader and team can improve overall productivity, which has a positive impact on the company.
Often times, you will be asked to present at meetings, conferences, and events with third party associates and customers.
If you have good presentation skills, you can deliver the information you need to clearly and help your audience understand what your company does. Great presentations will also have an impact on the audience and help establish a good reputation in the industry.
A good reputation can expand your horizons and open doors for you in the future.
Digital communications and the Internet has reduced the number of face-to-face meetings between salespersons and the customers, but that doesn't mean they don't happen.
In fact, big transactions and large projects often require face-to-face meetings and presentations.
If you want to close the sale and get the project, you need to convince your customer, and for that you need good communications and presentation skills.
A presentation will help you convey the benefits of your product or service in an organized manner to your customer. They'll be able to retain more information and understand your product or service better, which will have an impact on their purchase decision.
Your presentation skills can make or break this sale.
6. Convey information in an order
It's easy to lose track of what you're trying to say, especially when you're dealing with a complex or broad topic.
Presentation skills can help you keep all the information organized and in order. You will have to work with the slides on the presentation and that will help you keep your thoughts organized and in order.
An organized speech or presentation is easier to follow and understand, which ensures your audience will get your point and context without becoming bored or distracted.
7. Business opportunities
Presentation skills are of immense use if you intend to leave your job and become a business owner in the future.
Business owners need to present their ideas to financiers, business associates, customers, and other professionals.
If you don't have good presentation skills, you won't be able to communicate your business idea clearly and won't impress them either. However, if you have good presentation skills, you might make a compelling case for your business or product and gain approval.
Presentation skills will help you get your business off the ground.
8. Personal life
Presentation skills don't just impact your professional life, but they can impact your personal life as well.
You'll be more comfortable socialising with strangers or new acquaintances, as well as helping you if you have to present a wedding speech or eulogy or something of that nature.
At home, it will allow you to teach your children how to be good at presentation as well.
9. Managing time
It's easy to let your presentation or speech become too long and too complex for your audience.
You'll lose their attention and that will have an impact on your and your company's reputation.
Good presentation skills will ensure you deliver all information in a straightforward and clear fashion. Your presentations won't be long, complicated, and difficult to understand.
Great presenters always keep their presentations short and to the point.
10. Personal confidence
Good presentation skills will help you build your personal confidence as well. You'll find it easier to communicate, will be more open to express your observations and opinions, and have more confidence in dealing with strangers, business associates, and clients.
This confidence will help you reach your goals and ensure you have better success in your professional and personal life.
Presentation skills are invaluable and can sometimes make or break your sale or project. Great presentation skills can help you get ahead in your career and help you get your dream job as well so it's a good idea to start to develop them now.