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8 Reasons Why Coaching Skills Are Now A Big Part of Good Management

8 Reasons Why Coaching Skills Are Now A Big Part of Good Management

 
Delving into the detail of training and coaching
Good managers don't impose their views on others anymore. It’s now about asking questions, listening and helping people find their own answers
 
Article author: Ashley Andrews
      Written by Ashley Andrews
       (5-minute read)
Managing people nowadays seems to have become a game of staying woke, minding your business, and minding others’ feelings.  The command-and-control style that defined “good management” doesn’t land the way it used to. And, we’d say, that’s a good deviation from the conventional call sheet.

What’s replacing it? Coaching.  But not the whistle-and-clipboard kind!

Manager coaching staff member

In this ZandaX article, we show you how it’s now about asking better questions, listening harder, and helping people find their own answers … instead of handing them yours.

The Old Playbook Is Retiring

For decades, managers were hired and promoted for being the most experienced person in the room. New research, however, is questioning that way of thinking. Business school experts tell a different story about where the job is headed.

Organizations want managers to act “less as army commanders and more as basketball coaches.”  (There’s that word again…)  Frontline employees today are more autonomous and more skilled. They don’t respond well to being told what to do all day. They respond to being coached.

Great Managers Are Hard to Find


The 1-in-10 Problem

Gallup’s decades-long research found that only about one in ten people naturally possess the talent to manage well.
Companies actually pick the wrong candidate for management roles roughly 82% of the time! That’s not a small miss. Gallup also estimates that managers account for at least 70% of the variance in team engagement scores.

Team leader speaking to their staff

The good news buried in that data? Another two in ten people show basic managerial talent that can be developed with the right coaching and investment.  So there’s hope…

What Coaching Looks Like Day to Day


Asking Instead of Telling

Coaching-minded managers default to questions over directives. Leadership development expert Jen Brice makes this case well in her LinkedIn piece on why every leader needs coaching skills. The habit of asking rather than telling is what separates managers people want to work for from managers people tolerate. She says “What I’ve observed is a move toward ‘curiosity-driven leadership.’ These leaders have discovered that asking better questions often yields better results than providing quick answers”.

The Human Skills AI Can’t Replace

As automation eats routine tasks, the skills left standing are unmistakably human. A rundown of leadership soft skills research shows employers are three times more likely to seek out managers skilled in coaching and collaboration.

A coaching mindset makes the list precisely because it helps people find their own solutions instead of waiting for orders.

Manager asking a question to a member of their team

Coaching Is a Core Leadership Behavior, Not a Bonus

BetterUp groups a “coaching mindset” alongside empowering others and effective delegation as developmental behaviors every leader needs.

The logic tracks. You can’t empower a team you’re constantly directing. And you can’t delegate well if you’ve never practiced stepping back and asking, “What do you think we should do here?”

Building Your Own Coaching Toolkit


Start Small

Try ending one-on-ones with a question instead of an instruction. Ask “What’s your take?” before offering yours.  Notice how you’re solving problems for people that they could solve themselves with a nudge.

Invest in Continuous Skill-Building

The underlying skills of coaching (active listening, empathy, holding space for someone else’s process) are the bedrock of fields built entirely around helping people grow.

An online master’s degree in social work trains practitioners in these human-centered skills. With an online master of social work, you’ll be able to maintain your day job while furthering your career aspirations. And once you’ve graduated, you can apply what you’ve learned in a managerial setting.

This is a useful reminder that “coaching ability” isn’t some mystical trait. It’s a discipline that can be studied and practiced. Incidentally, it’s advisable to weigh your options from the start, and always enroll in a CSWE-accredited online MSW degree.

See our Team Leadership courses!


If you'd like to learn more about managing staff, why not take a look at how we can help?

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The Ripple Effects: Trust, Retention, and Performance

Coaching isn’t another management style. It’s bigger than that because it actually changes the emotional climate of a team.

In an interview with the UN, coach Manuela Carbone describes how coaching skills build psychological safety. It helps people feel recognized and reduces the isolation that erodes motivation.  Which pays off in retention. Master coach Madeleine Blanchard, in an Authority Magazine interview, calls “coaching skills for leaders and managers” one of the biggest trends shaping the field. She’s watched leaders who adopt a coaching approach improve not just performance but morale and retention, because employees feel genuinely seen rather than just “managed”.

Frequently Asked Questions


What’s the difference between coaching and traditional management?

Traditional management leans on directing and monitoring: you tell people what to do and check that it’s done. Coaching leans on asking and listening: you help people think through problems and arrive at their own solutions.

Do I need a certification to develop coaching skills?

No. You can start right now, by asking more questions and giving fewer instructions in your one-on-one. That said, if you want to build more skills, an online MSW degree can accelerate the learning curve.

Savvy manager coaching their team

Why are companies prioritizing coaching skills in managers?

Partly because the workforce has changed. Employees are more autonomous and expect more from their managers. And partly because the data backs it up.

What’s the fastest way to start coaching my team instead of managing them?

Swap one habit at a time. Before you jump in with a solution, ask, “What do you think we should do?”

Coaching By the Numbers

Stat Source
Only 1 in 10 people have natural managerial talent Gallup
Companies pick the wrong candidate for management roles about 82% of the time Gallup
Employers are 3x more likely to seek coaching-related skills Fast Company
Managers account for at least 70% of the variance in team engagement Gallup

Bye, Bye, Dinosaurs

The manager who barks orders is becoming extinct. And the data backs it up. Teams perform better, stay longer, and trust more when their manager coaches rather than commands.

But take heart: you don’t have to overhaul your whole style overnight. This is a progression, not a revolution.  Start by asking better questions. And learn to listen.  Then act on what you hear.  The positive results will follow!

Links to useful articles:

Article: How to Boost Your ROI by Funding a High Performance Training Regime:
Continuous learning and development are now essential for any company looking to keep a competitive [...]

Article: Professional Training Survey - What About Employees' Perspectives?:
Training courses are a great way to improve the effectiveness of a company's workforce. However, it [...]

Article: Business Skills Training: Leadership, Communication & Workplace Development:
Did you know? According to a 2024 survey by McKinsey, 44% of executives believe their workforce lack [...]

Article: 5 Best TCS Assessment Tools in Team Communication Skills for Supervisors:
Clear communication isn't a feel-good bonus - it's a productivity lever! Teams that share informatio [...]

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